Brand

The Zaps mark is a lightning bolt: proof striking through noise. One lockup, one accent, no variations. Everything here is free to use when you talk about Zaps.

The lockup

On night

On paper

The mark

Volt

Ink

Surge

Colors

Rules

• Scale: the bolt's ink height matches the wordmark height. Never shrink the bolt relative to the text.
• Clearspace: one bolt width of empty space on all sides of the lockup.
• Color: volt on dark, ink on light, surge only inside the product. Never recolor, outline, skew, or add gradients.
• Type: KHTeka Regular for the wordmark. Do not retype the lockup in another font.

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